Transforming Healthcare Billing

ROLES

Research

User Testing

UX Design

UI Design

AI Prototyping

PLATFORM

Web

RESULTS

60% reduction in development cycle

40% user billing efficiency gain

4.6/5 User Satisfaction

At MD Clarity, our legacy UI codebase and manual handoffs between design and dev made prototyping a slog—building a single working prototype often took 3–4 weeks, bogged down by outdated components, brittle integrations, and endless back-and-forth.I pioneered the use of AI-powered prototyping tools to break the bottleneck. By generating high-fidelity, interactive flows in hours—not weeks—I enabled rapid design validation, real-time user testing, and seamless dev handoff. This shift accelerated the full product development cycle by 60%, slashed rework, and drove a significant lift in user satisfaction scores as complex healthcare workflows became clearer, faster, and more intuitive.

The Challenge

Healthcare billing systems are notoriously complex. Our users needed intuitive tools to manage patient visits, track payments, and resolve billing issues—all while maintaining compliance and accuracy.

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Work Lists

Designed an intelligent work queue system that helps staff prioritize patient visits, track outstanding balances, and identify billing issues before they escalate.

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Patient Billing

Created a comprehensive billing interface that simplifies payment collection, insurance management, and benefit verification for medical practices.

AI Prototyping

Leveraged AI tools to rapidly generate interactive prototypes, enabling weekly user testing sessions that informed critical design decisions.

User Journey Flows

Before diving into prototyping, we mapped detailed user journey flows to understand the complete workflow of medical billing specialists. These flows identified critical pain points and opportunities for improvement.

Work Lists JTBD

Work Lists Journey Flows

Key Finding

Users were spending 40% of their time navigating between multiple systems to complete a single billing task. Consolidation was critical.

Opportunity Identified

The lack of real-time payment status visibility led to delayed collections and frustrated patients. This became our top priority.

Early Prototype

Work Lists Dashboard

This AI-generated prototype served as our foundation for user testing. Within two weeks, we gathered feedback from 5+ medical billing specialists that shaped the final design. Beforehand the team would have talked a customer through the dashboard with no visuals except a static diagram and spent months developing.

Key Insight #1

Users needed quick access to payment status without navigating away from the work list

Key Insight #2

Visual indicators for snoozed visits and unresolved benefits were critical for workflow efficiency

Key Insight #3

The ability to filter by patient, provider, and insurance was the most requested feature

Design Process

By combining traditional UX methods with AI-powered tools, we created a design process that was both thorough and incredibly fast.

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User Journey Mapping

Created detailed user flows identifying pain points in current billing workflows.

AI-Powered Prototyping

Used AI tools to generate interactive prototypes in hours instead of weeks

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Rapid User Testing

Conducted weekly testing sessions with billing specialists to validate concepts

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Iterative Refinement

Quickly incorporated feedback and refined designs based on real user insights

✨The AI Advantage

Traditional prototyping would have taken 3-4 weeks per iteration. With AI tools, we generated functional prototypes in 2-3 days, allowing us to test multiple concepts simultaneously and get our designs in front of users 10x faster.

Time Saved

60% reduction in design cycles

User Sessions

25+ testing sessions conducted

Early Prototype

Patient Visit Billing Dashboard

I transformed MD Clarity’s client-facing patient billing dashboard from a scattered, multi-tab mess that buried out-of-pocket costs, secondary insurance details, and payment blockers into a single, at-a-glance screen. Using an AI-generated interactive prototype as the core, I consolidated all key data for instant clarity. In just two weeks, testing with 10+ medical billing specialists refined the final design through real-time feedback. What once dragged on for months with static diagrams and verbal walkthroughs now wraps in days, delivering sharper visuals, zero confusion, and lightning-fast dev handoffs.

“the first time I’ve ever understood a patient bill on the first try.” - user tester

Key Insight #1

Billing specialists instantly grasped patient responsibility in less than 4 seconds. No more hunting across tabs for out-of-pocket amount and blockers.

Key Insight #2

Secondary insurance status & unresolved benefits warnings surfaced upfront, cutting follow-up questions by 80% and preventing surprise bills.

Key Insight #3

One-screen clarity replaced 5–7 clicks — testers called it “the first time I’ve ever understood a patient bill on the first try.”

Final Product

After multiple rounds of user testing and iteration, the AI prototypes evolved into production-ready designs that addressed every pain point we identified in our research. Below are customized branding examples.

Work Lists Dashboard

Production

Smart Filtering

Advanced filters by patient, provider, insurance, and status based on user feedback

Inline Actions

Quick access to payment status and patient details without leaving the work queue

Visual Priorities

Color-coded status indicators for snoozed visits and unresolved benefits

Patient Billing Interface

Production

Payment Collection

Streamlined payment processing with multiple payment method support

Insurance Management

Real-time benefit verification and automated eligibility checks

Patient Portal

Self-service billing options reducing staff workload by 30%

Impact & Results

The combination of AI-powered prototyping and user-centered design delivered measurable improvements across the product development process and user experience.

60%
Faster Design Cycles

AI prototyping reduced iteration time from weeks to days

👍🏼

4.6/5
User Satisfaction

Post-launch satisfaction score from billing specialists

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40%
Efficiency Gain

Reduction in time spent resolving billing issues

Key Learnings

AI accelerates ideation, not replace
AI tools enabled us to explore more design directions quickly, but human insight and user feedback remained essential for validating the right path.

Speed enables better testing
AI tools enabled us to explore more design directions quickly, but human insight and user feedback remained essential for validating the right path.

Complex domains need real user input
Healthcare billing is too nuanced for assumptions. Weekly testing with actual billing specialists was crucial to getting the details right.

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